Friday, June 5, 2009

Ironlak.


Ironlak is a brand working with AVT paints in Australia to provide environmentally responsible, affordable paint for graffiti. Why does the Product care about cans for writers on the other side of the globe? Because to us, graffiti is like if the little plant growing through a crack in the cement became a grand, lush forest bringing beauty and expression to urban sprawl. Coming from the culture of Hip Hop, we understand society's tenuous relationship with graff. But we also understand the need for expression, beautification, and growth as a people. Times have changed and artists like Saber, Futura, and Banksy have helped to legitimize the art form just as rap artists and djs have helped their respective elements gain acceptance. Much as we despise tags all over people's property, we acknowledge the culture in its entirety, warts and all. Ironlak represents a conscious effort to support this artform without sacrificing our world or our health to do it. Check them and their incredible family of writers and see how big this little plant can grow. Like us, creating wonder in unexpected places and nurturing the art we love is second nature. Check the Ironlak folks and see a glimpse of the future.
Ironlak

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